About MUYU

Muyu is a modern liqueur, created with natural ingredients. Each liquid begins with the precious extraction of a single note, after which the secondary sequences of extraordinary ingredients are wrapped around each note to create a completely developed and complex liquid.

Muyu brings extraordinary ingredients to modern bartenders. It is to be shared in highballs during aperitif hour, mixed in cocktails and drunk on the rocks.

We formulate liquids with a specific opinion on flavour to convey concepts of individual ingredients.

We are on a mission to make people passionate about ingredients, and to use our business to inspire and implement solutions to environmental crises. We donate proportion of our profits to NGOs doing meaningful work to preserve biodiversity.

We use a number of different techniques and methods to extract flavour and collaborate with leading experts to help us source, concentrate and capture aromatic substances of plants, flowers and fruits. These intermediate elaborations are then blended with alcohol, sugar and water to create the final liquid.

The individual components come from two places; Grasse and Schiedam.

Grasse is a town on the French Riviera, in the hills north of Cannes, often nicknamed the world’s capital of perfume. Schiedam is a city in the province of South Holland in the Netherlands. Located west of Rotterdam, it is well known for its historic distilleries.

Some of our ingredients come from Grasse, others are made at the facility in the Netherlands, and then they are blended according to our recipes in Schiedam.

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